The White-Label Mobile Event App for MICE Agencies & Incentive Travel

A mobile event app puts a corporate event, incentive trip, or conference program on each attendee’s phone. mTrip’s mobile event app is white-label: a branded mobile and web experience that gives each attendee a personalized agenda, full offline access, and real-time updates under the agency’s own name. Behind it sits the Agenda Builder, the tool your planners use to build and update the program. Change the program once, and every attendee’s app updates with it.

mTrip is built for agencies that run the travel and the event program for clients, while Cvent, Bizzabo, and Swapcard are built for corporate marketing teams organizing their own conferences: registration, ticketing, and lead retrieval. None of them handle travel logistics: no GDS integration, no hotel rooming lists, no multi-country transfers, no travel documents in the attendee app. mTrip puts all of it in one branded app.

mTrip scales from small executive retreats of around 20 participants to incentive programs and conferences with 500 or more, across multiple venues and countries. The platform is built for multi-hotel, multi-venue programs with staggered arrivals, sub-group differentiation, and parallel session tracks, and it has no upper limit on program items or attendee records. mTrip is built for agencies and operators of any size, and Trip Agent is the entry offer for smaller teams and individuals.

Yes. mTrip’s app is a white-label event app, published on the App Store and Google Play under the agency’s own developer account, with the agency’s name, logo, and colors. Attendees download the agency’s app, not an app carrying mTrip’s name. Each event can also be custom branded for the corporate client it is delivered for, with that client’s logo and colors on their program.

Yes. The app is offline-first: attendees can open their full event agenda and travel documents with no internet connection. That matters for international incentive programs with unreliable connectivity, or venues with poor Wi-Fi. Content syncs again automatically once the device reconnects.

Each attendee receives an email invitation from the agency with a personal login. They download the branded app from the App Store or Google Play, sign in, and see only their own program. Anyone who prefers not to install an app opens the same program as a web itinerary.

Push notifications go out manually, or automatically when a time, location, or event rule is met, and you can send them to only the attendees a change affects. In-app chat lets attendees message each other, organizers broadcast to groups, and tour leaders manage sub-groups.

Yes. Incentive travel companies use mTrip as their incentive travel app. Each winner gets a personal agenda with their own flights, hotel, transfer group, and optional activities. Push notifications reach only the people a change affects. The app carries your brand or your corporate client’s.

mTrip is used by MICE agencies, incentive travel companies, and PCOs, and corporate teams are welcome to book a demo to see how it fits their own events. An agency can custom brand each event for its client. The company’s employees see their own logo and colors on their program, and the agency runs the travel and the program behind it.

Yes. mTrip integrates with Amadeus, Sabre, and Travelport for GDS data, and with mid-office platforms including Tourplan, Moonstride, Ezus, Juniper, and Facilitatrip. Flights, hotel reservations, and transfers flow directly into the Agenda Builder timeline. For bookings outside the GDS, such as a hotel confirmation email, a restaurant booking, or a ground operator PDF, the AI Import Wizard reads the document and adds the structured data to the agenda in one click. To prepare a whole program at once, bulk import loads participants and program items together.

Yes. mTrip is one platform, not a separate MICE tool bolted onto another product. The same Agenda Builder, branded app, and integrations that run a MICE program also handle leisure itineraries and business travel. One login, one set of integrations, regardless of trip type.

Pricing is per participant per event, not per agent seat. Trip Agent has no setup fee by default and no long-term commitment. The white-label app has a setup fee scoped to your project and a one-year engagement. mTrip has no public price list, so the team scopes it with you during a demo.

With Trip Agent, you start sending programs the same day you subscribe. A white-label app typically goes live in 2 to 3 weeks, depending on the integrations you need. If your event date is close, say so when you request the demo so the team can plan the timeline around it.

mTrip supports 9 languages: English, French, German, Spanish, Italian, Portuguese, Dutch, Polish, and Japanese.

No. mTrip is not a registration, ticketing, or lead retrieval platform, so keep using your registration tool for that. mTrip adds the travel side and the program: flights, hotels, transfers and documents for clients, in one branded app.

mTrip encrypts data in transit and at rest and maintains GDPR-compliant policies. The company is registered with the UK Information Commissioner’s Office, and its security documentation is available in the Trust Center.